Thomson Reuters Top Trader

Learn to trade with a new Facebook application from Thomson Reuters.

Top Trader givers you an opportunity to experience the financial markets in a-close-to-real-life environment. It provides you with a range of tools, including market data and news. Learn how to analyze information, manage a portfolio of $1 million and use the available tools to make investment decisions.

The trading application also has a competition with a $1,500 cash prize for the best player (running until May 28th)

To start trading click here

Guardian Factfile UK

The Guardian are running a series of factfiles this week describing them as "a week-long examination of the key data about the UK". Topics so far have been population, economy, crime and education. View the online counterparts here: Guardian Factfile UK. Don't forget if you are looking for stats and demographic information the gateway to UK National statistics can be found and searched here.

FREE events at City Business Library

As the UK begins its tentative climb out of recession, now is a great time for potential entrepreneurs to sharpen their business skills.

City Business Library (CBL) is offering free seminars on topics ranging from low-cost marketing and interview skills to hands-on database training to get background information on major competitors in your sector.

CBL has now relocated to Guildhall, the nearest tube station is St Paul's.

Contacts, details and information
Map

Ash cloud : waiting for the dust to settle

Photo by ztephen used under the creative commons license
http://www.flickr.com/photos/ztephen/ / CC BY-NC-SA 2.0

With UK and European airports now re-opened after a six day shutdown the effects the volcanic ash cloud has had on European business will last a lot longer. EIU Viewswire has up to the minute analysis on how it has affected business, what the future consequences might be and whether it makes any impact on the world economy. Access the database EIU Viewswire via infoLinX (in infoLinX click the 'titles' tab and enter EIU Viewswire).

Mobile advertising....iBlog the iPhone iAd

Photo by K!T on Flickr.com used under the creative commons license

http://www.flickr.com/photos/kitcowan/ / CC BY-NC-SA 2.0

Apple recently announced their new advertising platform which will be rolled out in the summer. The platform, unsurprisingly named iAd, will allow advertising content to be played and viewed within an app. Read the story on the BBC news website here.

Further research:

Access the Internet Advertising Bureau’s Guide to Mobile and other useful industry information via MediaTel’s Mobile section. Access MediaTel via InfoLinX, you may need to sign in with your Athens password.

Borrow the book “Mobile advertising” by Chetan Sharma. See whether it’s available on the library catalogue.

Read market research reports on the telecoms industry on Mintel via InfoLinX.

Find articles about mobile advertising on Business Source Complete via InfoLinX. Try key words such as mobile phones, cell phones, mobile communication systems, smartphones, advertising, marketing strategy etc.

Featured database

Business Insights provides market research reports focusing on 5 global industry areas:

• consumer goods
• energy
• finance
• healthcare
• technology

It also includes Access Asia, consisting of detailed industry and consumer market reports, company profiles, biographies and Asian country profiles.

You can access Business Insights via infoLinX. You will need your University password to login if you are off-campus.

New statistics report

The Office for National Statistics has just released a report into the 'estimated effect of the budget on consumer prices index and retail prices index- Spring 2010'. View it here or go to the National Statistics Gateway www.statistics.gov.uk to search for other statistics from the UK government.